© 2019 by Yanyao Li

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SWEET MELT - ORGANIC LOLLIPOP

Brand Identity

This identity manual was created during a two-week, intensive branding and identity course at the Rhode Island School of Design in 2017. It shows a new identity which I created for Sweet Melt, a lollipop company which sells the natural organic lollipops. The core attributes and values of the organization could best be summed up by these keywords.

Pure, Healthy, Organic, Variety, Fresh, Colorful